One format, two programs.
Sales training runs on your live pipeline; AI training runs on the tasks that eat your team's week. Both are led by the partners who do this work for clients, and both end with a playbook your team keeps. Most teams take both.
Pick the pipeline or the week’s work.
Each program has its own page: what changes, who it is for, what your team keeps, and the form to register interest.
The case for each program, at length, from the partners who run them: Nobody at a Ten-Person Company Has Time to Be Trained and Most Sales Training Dies on Monday. Here's What Survives..
Four ways teams train with us.
Live sales training and hands-on AI training on Claude and Claude Code, run on your own pipeline and your own work.
Sales Training & Call Coaching
Discovery, qualification, pricing conversations, and the close — practiced against your live pipeline instead of a case study, with recorded calls reviewed line by line. Managers get the coaching cadence and scorecard that keep the habits in place once the sessions end.
AI Training for Teams
Hands-on sessions on Claude and Claude Code — fundamentals first, then connectors, Projects, Artifacts, Skills, and Cowork — where each person brings the work that eats their week and leaves with a helper built for their role. From there we build the custom automations, the tools and workflows that keep running afterwards, and write the internal playbook so the knowledge survives turnover instead of living with one enthusiastic employee.
AI for Sales & Marketing Teams
The overlap program: account research and call plans before the meeting, follow-up and proposal drafting after it, and campaign production that still sounds like your company wrote it. Every workflow ships with a human checkpoint, because one fabricated number in a proposal costs more than the hour it saved.
Playbooks & Manager Enablement
Your messaging, objection handling, and process written down as a playbook a new hire can run from in week one, with the CRM and follow-up sequences set up to match it. We train the managers separately, since a program that only reaches reps stops working the month after we leave.
Let’s put a plan — and a build — behind your next move.
Tell us what’s slowing the business down, and we’ll tell you what we would build first and what it would take.